Look out Vine: Instagram’s video service wants to eat your lunch

Instagram has made the move into video clips with Video on Instagram, an option that’ll be integrated directly into the mobile app.

It’ll allow you to take up to fifteen seconds of video, apply one of thirteen special new video filters to it, then select your own “cover photo” from any point in the clip. So there are some differences to Vine, the Twitter-owned mobile video app that this new development seems intended as a reaction to.

There’s also a “Cinema” feature, which allows you to reduce camera shake on video clips after you’ve captured them.

In a blog post on the site, Instagram co-founder Kevin Systrom said that no changes are being made to the photo side of things, and that, as with photos, any videos you take on Instagram will belong to you.

[Via Instagram blog]

Sam Kieldsen Contributor

About

Tech journalism's answer to The Littlest Hobo, I've written for a host of titles and lived in three different countries in my 15 years-plus as a freelancer. But I've always come back home to Stuff eventually, where I specialise in writing about cameras, streaming services and being tragically addicted to Destiny.

Areas of expertise

Cameras, drones, video games, film and TV