Three has fired a shot across EE’s bows by promising that its forthcoming “Ultrafast” 4G service won’t be priced at a premium – in fact, it’ll be available on standard Three plans at no extra cost.
Three says that any customer with a 4G LTE-ready phone or tablet will be able to use the Ultrafast 4G network without needing to swap SIMs or price plans; essentially, LTE will become standard for all Three users.
The 4G spectrum is currently up for grabs via an Ofcom-run auction. However, Three has already acquired some 4G spectrum outside of the auction, so its non-premium LTE is coming later in 2013, whatever happens there.
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